Saif Ali Khan’s House of Pataudi goes offline; unveils its first store in Bengaluru

Saif Ali Khan’s House of Pataudi (HoP), one of the most loved ethnic and occasion wear brands of the country, unveils its first store in Bengaluru’s Phoenix Market City to offer customers the opportunity to experience the exuberant collection which not only exudes style, but also narrates the rich story and history of the Pataudi legacy.

Saif Ali Khan’s House of Pataudi goes offline; unveils its first store in Bengaluru

Ahead of the much awaited festive season, the HoP store will serve customers with a range of styles and designs across fashion and footwear from the Rozana, Jashn, and Riwayat collections along with other curated designs and native crafts. With the first store inaugurated on August 23, the brand is also looking at expanding in multiple cities. Spread across 1500 sqft, the store is designed in collaboration with Studio 9491 to give consumers an immersive shopping experience. It echoes the culture and heritage of the Nawabs, drawing inspiration from the Royal Pataudi Palace, as well as unique Indian heritage architecture.

The ‘House of Pataudi’ store will host the brand’s smart everyday ethnic line, Rozana, along with its exquisite festive collection called Jashn and the extravagant wedding range, Riwayat. The core design of the collection comes from the rich traditions of the royal family of Pataudi, among other crafts and designs which are in accordance with the brand's aesthetics and language. Working with the finest craftsmen, the brand enables shoppers to access crafts like, Kantha, Kashidakari, Mirror Work, Gota Patti and traditional Indian fabrics like Kota and Banarasi brocades, to choose from.

Operating in the bridge to luxury (BTL) and premium segments, House of Pataudi currently offers Myntra customers a curated range of 2500-3000 styles in apparel, footwear and home segments. Over the years, the brand has established itself as one of the leading players in the men's ethnic wear space and has consistently been among the most sought after brands on the platform. The upcoming festive season will create ground for ‘House of Pataudi’ to cater to discerning Indian shoppers who value authentic experiences and nuanced aesthetics, all at an attractive starting price of ₹1500.

Commenting on the initiation of the launch, Saif Ali Khan, said, “This is an important milestone in ‘House of Pataudi’s’ journey so far as we begin a new chapter with our store launch. I am extremely delighted to witness the brand’s growth thus far and proud of its achievements. Our patrons are in for a treat with some exquisite designs this upcoming season. I urge everyone with a penchant for ethnic wear to visit us at Phoenix Market City in Bengaluru and subsequently in some of the other cities where we are coming up next.”

ALSO READ: Vikram Vedha teaser: Hrithik Roshan and Saif Ali Khan starrer promises to be a LIFE SAVER for the industry!



from Latest Bollywood News | Hindi Movie News | Hindi Cinema News | Indian Movies | Films - Bollywood Hungama https://ift.tt/A3CwUKG

Comments

Post a Comment

Popular posts from this blog

Bigg Boss 2 winner Ashutosh Kaushik gets married on his terrace amid lock-down

Image
This one is an uncommon rooftop wedding. Actor Ashutosh Kaushik, who was the winner of Bigg Boss 2 and also won the 5th edition of MTV Roadies, got married amid the national lock-down. The rather simple marriage ceremony took place on the terrace of his Noida residence, in the presence of only four people. The wedding was scheduled on April 26 for a while now. Speaking to a publication, Ashutosh called it a memorable day. He revealed that his mother and sister attended the wedding on his behalf, and two members from his wife Arpita's family were also present. He added that the money that was kept aside for his wedding ceremony will be donated to the PM-Cares fund to help the Government fight the Covid-19 pandemic.   View this post on Instagram   A post shared by Ashutosh Kaushik (@ashutoshkaushik_bigg_boss_2) on Apr 27, 2020 at 9:49pm PDT Ashutosh has been a part of films like Zila Ghaziabad and Kismat Love Paisa Dilli in the past.
Read more

TMKOC actor Gurucharan Singh operated 10 bank accounts amid financial struggles: Report

As the search continues for former Taarak Mehta Ka Ooltah Chashmah actor Gurucharan Singh, also known as Sodhi, who went missing over two weeks ago, new details emerge regarding his financial circumstances. According to a report by NDTV, Singh was managing multiple bank accounts for financial transactions, despite reportedly experiencing severe financial difficulties. Delhi Police's investigation into the matter has uncovered Singh's frequent use of credit cards, with sources indicating that he maintained over 10 bank accounts for his financial activities. Sources within the police department reveal that Gurucharan Singh, amid financial constraints, relied heavily on credit cards and conducted transactions across numerous bank accounts. It is reported that Singh resorted to withdrawing cash and using credit cards to settle balances, indicating a complex financial situation. The investigation further discloses that Singh withdrew a sum of Rs. 14,000 from an ATM before his disap
Read more

Prabhas joins Akshay Kumar in Vishnu Manchu's epic actioner Kannappa, elevating it to a Pan-India project

Amidst much anticipation, Prabhas, the renowned actor from the south, steps into the realm of Vishnu Manchu's ambitious project, Kannappa. His addition to the ensemble cast, which already boasts the likes of Akshay Kumar, Mohan Babu, Mohanlal, and Brahmanandam, amplifying the film's Pan-Indian appeal and magnitude. Directed by Mukesh Kumar Singh, Kannappa intricately weaves the tale of Bhakta Kannappa's unwavering devotion to Lord Shiva, promising a cinematic journey of epic proportions. Vishnu Manchu, the visionary behind Kannappa, expresses his delight at Prabhas's involvement, highlighting the actor's dedication and versatility. He remarked, “With my dear friend Prabhas onboard, Kannappa emerges as a true Pan-Indian magnum opus, uniting stars from diverse linguistic backgrounds.” The synergy between Prabhas, Akshay Kumar, and Mohanlal reinforces the film's status as a cultural phenomenon transcending regional boundaries, promising a cinematic experience lik
Read more